Server-Side Google Tag Manager Configuration Service

Server-Side GTM is a tracking solution that processes data on your server instead of the user's browser. This approach provides better data accuracy, improved privacy compliance, and bypasses ad blockers while maintaining comprehensive tracking capabilities.

Once we have all the required access and information, our typical implementation timeline is 48-72 hours. This includes setup, configuration, testing, and validation of your complete server-side tracking solution.

Yes, the Google Analytics 4 PRO Extension is required because server-side tracking depends on an already-implemented client-side tracking solution. We facilitate this through our GA4 PRO integration's dataLayer. The extension can be purchased separately or as part of our Complete Package.

We need access to your Google Tag Manager and Google Analytics accounts, Google Cloud Platform account, DNS control center, and optionally your Magento admin and SSH access if you need us to install the GA4 PRO extension. You can add us as a collaborator during setup and remove access afterward.

Currently, our service focuses on setting up server-side tracking for Google Analytics 4 only, based on eCommerce events from our GA4 PRO extension. We recommend using fresh GTM containers and GA4 properties to keep client and server-side tracking separate for better monitoring.

You'll have ongoing Google Cloud Platform costs for the server hosting your server-side container. These costs are typically minimal and depend on your traffic volume. Our service includes ongoing support as part of your GA4 PRO extension plan.

Server-side tracking bypasses ad blockers, browser restrictions, and privacy tools that can block client-side tracking. This ensures you receive complete, accurate data about your website visitors and their behavior, leading to better business insights and marketing decisions.

Our service is compatible with Magento 2.3 and above. We recommend using the latest supported version of Magento 2 for optimal performance and security. Our GA4 PRO extension works with all supported Magento 2 versions.

Our service includes ongoing support as part of your GA4 PRO extension plan. We can help with modifications, updates, and troubleshooting. For major changes or additional features, we offer additional consulting services at competitive rates.