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Magento 2 Rich Snippets (Schema.org Structured Data).

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Raise your store's SEO game to the next level with the WeltPixel Magento 2 Rich Snippets extension by adding Rich Snippets for Google, Twitter Cards, Facebook Open Graph, and even Pinterest Rich Pins. Increase your Google Search ranking and make sure your users can identify specifics about your website and products with optimized Structured Data.

$0.00  Free version $99.00  Pro version
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Product Name Structured Data

Product Image Structured Data

Advanced Price Control ( Tax, Special Price) Structured Data

Availability Structured Data

Description ( Long / Short Description) Structured Data

Brand - selectable brand structured data

SKU - Control over the SKU attribute

Google Cards

Twitter Cards

Pinterest Rich Pins

Aggregate review rating (show overall review score and number)

Facebook Open Graph for Product Pages

Facebook Open Graph for CMS Pages

Configurable Products - Send associated Simple Product price

Choose image type and size to send via structured data

Reviews (Author, message, review name, date, rating)

Item Condition - New / Damaged / Refurbished / Used

Breadcrumbs - website hierarchy structured data

Display full breadcrumb path on Product Pages

Sitelinks Searchbox - expose your search box in Google Search

Rich Snippets Logo (Use store logo or upload new logo)

Corporate Contact - structured data for company contact

10 Social Profiles - display your social profiles in search results

GTIN - product GTIN code structured data

MPN - product MPN code structured data

1 Minute Installation GUI

1 Month free support included

Free Version

Pro Version

What is the Magento 2 Rich Snippets via Schema.org Structured Data extension?

Boost online store SEO, improve usability and attract more customers by adding Rich Snippets for Google Search, Facebook Open Graph, Twitter Cards and Pinterest Rich Pins.

Rich Snippets

When you use structured data to mark up content, you help Google better understand its context for display in Search, and you achieve better distribution of your content to users from Search.

Rich Snippets enable users to quickly identify specifics about your products and website. Increases real-estate on the Search Result page and increases Click-Thru-Rate (CTR).


Google will discover the structured data as soon as it crawls your site (although it may take some time for the the Rich Snippets to appear in search results). When Google algorithms discover technically correct markup on a page, Google uses a variety of signals to determine when to show Rich Snippets on the search result page.

Product Structured Data Magento 2 Rich Snippets Free Extension screen shots illustrating desktop and mobile display
  • Name - product name added to structured data
  • Product Image - first product image added to structured data
  • Price - TAX control, Special Price control, Special Price End period
    • Including / Excluding TAX - In case price is listed with Tax and without Tax select which price should be used
    • Special Price - From / To - special price and end date is added to structured data if available
    • Price currency - automatically added from store settings
  • Availability - Indicates that the item is in stock.
  • Description - ability to select between short and long description when adding product details to structured data.
    • Short Description / Long Description
  • Brand - Select an additional brand that will be added to structured data (Country of manufacture, Shipping, etc..)
  • SKU - Control over the attribute that is used for product SKU
  • Review Markup Format - select between Agregate Ratings and Agregate Ratings with Detailed Reviews
    • Agregate rating - show only review score and number. ex 4.8 / 5 from 287 reviews
    • Agregate rating with Reviews - add both agregate rating and also latest user rewiews: author, date, message, rating, review name. Specify the number of latest reviews to include. (Pro version)
  • GTIN - Control over the attribute that is used for product GTIN code (Pro Version)
  • MPN - Control over the attribute that is used for product MPN code (Pro Version)
  • Item condition - Control over the attribute that is used for product Item condition New / Damaged / Refurbished / Used (Pro Version)
  • Breadcrumbs - structured data for links that can help a user understand and navigate a website hierarchy. (Pro Version)
  • Breadcrumbs - ability to display the Full Breadcrumb Path on Product Pages, even if navigating to the product directly when Magento is configured to use Short URLs. (Pro Version)
  • New: Associated Simple Product Price for Configurable Products - ability to send the price data for each associated Simple Product on Configurable Product pages. (Pro Version)
  • New: Rich Snippet Image Type & Custom Image Size - ability to choose the Image Type you want the Magento instance to sent via Rich Snippets, along with a custom size of your choosing. (Pro Version)
Website Structured Data Magento 2 Rich Snippets Free Extension screen shot illustrating Google search page results
  • Sitelinks Searchbox - When enabed, Google Search will expose a search box scoped to your website when it appears as a search result. (Pro Version)
  • Rich Snippets Logo - Specify the image Google Search uses for your organization's logo in Search results and in the Knowledge Graph. (Pro Version)
    • Use Store Logo - the Logo snippet will use the store default logo
    • Upload Custom Logo - you can upload a custom logo, different than the logo used for your store.
  • Corporate Contact - Use corporate contact markup on your official website to add your company's contact information to the Google Knowledge panel in some searches, for example when a user enters your company’s name into the Search bar (Pro Version)
  • Social Profiles - Use markup on your official website to add your social profile information to a Google Knowledge panel. Knowledge panels prominently display your social profile information in some Google Search results. (Pro Version)
Twitter Cards

Twitter Cards - showcase your products on Twitter using Image, Long / Short description, Price (with/without tax) and highlight site and tweet creator.


With Twitter Cards, you can attach rich photos, videos and media experience to Tweets that drive traffic to your website. By using this extension, users who Tweet links to your content will have a “Card” added to the Tweet that’s visible to all of their followers.

Magento 2 Rich Snippets Free Extension Twitter Cards
Facebook Open Graph

The Facebook Open Graph protocol enables products sold on your store to become a rich object in a social graph. For instance, this is used on Facebook to allow your store product pages to be highlighted in Facebook feeds.

Facebook Open Graph - showcase your products on Facebook with rich product information using Image, Long / Short description, Price (with/without tax), and highlight Site name and app Id.

With the PRO version of the module, you're also able to add Facebook Open Graph data for your CMS Pages, allowing you to further increase the SEO score of your website.

Magento 2 Rich Snippets Free Extension Facebook Open Graph

Pinterest Rich Pins

Rich Pins are Pins that include extra information right on the Pin itself. Rich Pins show metadata right on the Pin itself, giving Pinners a richer experience and increasing engagement. Information in a Rich Pin is independent of the Pin description, ensuring that important information is always tied to the Pin. There are 6 types of Rich Pins: app, article, movie, place, product and recipe Pins.


Rich Pins work by displaying metadata from marked up pages on your website. Once you've applied for Rich Pins, any content on your site with metadata will turn into a Rich Pin when a user saves it.

Pinterest Rich Pins - showcase your products on Pinterest with rich product information.

Magento 2 Rich Snippets Free Extension Pinterest Rich Pins

Highlights of the Magento 2 Rich Snippets extension.

So much Structured Data!

Send all your data to Google, including Name, Product Image, Price, Availability, Description, Brand, SKU, Review Markups (Aggregate Rating, Aggregate Rating with Reviews), GTIN, MPN, Item condition, Breadcrumbs. That's a long list!



Can't leave out the Website Data.

Includes a Sitelinks Search box, Rich Snippets Logo (you can use the default Store Logo or upload a custom logo), Corporate Contact details and Social Profiles.



Twitter Cards.

With Twitter Cards, you can attach rich photos, videos and media experience to Tweets that drive traffic to your website. By using this extension, users who Tweet links to your content will have a "Card" added to the Tweet that's visible to all of their followers.



Facebook Open Graph.

Showcase your products on Facebook with rich product information using Image, Long / Short description, Price (with/without tax), and highlight Site name and App Id.



Pinterest Rich Pins.

Rich Pins work by displaying metadata from marked up pages on your website. Once you've applied for Rich Pins, any content on your site with metadata will turn into a Rich Pin when a user saves it.

Tech Specifications
CompatibilityMagento Open Source, Magento Commerce, Magento Commerce Cloud B2B
Magento version2.0, 2.1, 2.2, 2.3.x, 2.4.0, 2.4.1, 2.4.2, 2.4.3
Updates costFree lifetime updates
Update frequencyMonthly or each time a new Magento version is released
Support period1 Month Free Support, with options to extend
Refund period30 days, for any reason
UpdatedAugust 31, 2021
Code100% Open Source Code
Bundle optionsFor best value buy it as part of the Pearl Theme or Stack Framework
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Rich Snippets Change Log.

What’s new in v.1.10.15 - August 31, 2021

  • New Feature: Added a new option that allows for selecting the type of image sent via Rich Snippets - Small/Thumbnail/Base, with Base being default.
  • Confirmed compatibility with the newly released Magento 2.4.3, 2.4.2-p2 and 2.3.7-p1 versions.
  • Added .localhost as an accepted domain termination for the licensing process.


Version 1.10.11 - July 7, 2021

  • Optimized Breadcrumb generation and display when the extension is configured to process the Full Breadcrumb Path.
  • Added improvments to the WeltPixel Developer Magento Admin section. Latest Cron Jobs now lists the last 100 executed Cron Jobs.


Version 1.10.9 - May 18, 2021

  • New Feature: Added a new functionality which allows the full breadcrumb path to be displayed on Product Pages, even when navigating directly to the product.
  • Confirmed compatibility with the newly released Magento 2.3.7 and 2.4.2-p1 versions.
  • Excluded Magento 2.0.x - 2.2.x from new features and fixes starting with this release.
  • Adjusted WeltPixel Developer section comments.


Version 1.10.7 - March 26, 2021

  • New Feature: Added Rich Snippets functionality for CMS Pages.
  • Fixed a bug that prevented images from being uploaded via the Product Labels Magento Admin configuration.
  • Excluded Magento 2.0.x - 2.2.x from new features and fixes starting with this release.
  • Adjusted WeltPixel Developer section comments.


Version 1.10.5 - February 12, 2021

  • New Feature: Included pricing of Simple Products associated with Configurable Products in schema data. Previously, only the price of the base Configurable Product was sent.
  • Added additional verifications to avoid errors on Configurable Products when using an incorrect ItemCondition attribute.
  • Confirmed compatibility with the newly released Magento 2.4.2 version.
  • Added additional backend versioning verifications.
  • Backend module code optimizations.


Version 1.10.1 - October 22, 2020

  • Fixed a bug that caused breadcrumbs to fail to rended when FPC was active.
  • Confirmed compatibility with the newly released Magento 2.4.1 version.


Version 1.10.0 - August 10, 2020

  • Confirmed compatibility with the newly released Magento 2.4.0 version.


Version 1.9.8 - July 6, 2020

  • Whitelisted domain for Content Security Policies introduced in Magento 2.3.5.


Version 1.9.7 - May 7, 2020

  • Confirmed compatibility with Magento 2.3.5.
  • Implemented small Backend performance optimizations.
  • Added nxcli.net (Nexcess temporary URL) as a valid domain in the licensing process.
  • Added an option in the Developer section to allow for switching Magento's CSP between "report-only" and "restrict".


Version 1.9.6 - April 9, 2020

  • Fixed a Backend issue on Magento Commerce whereby the Category Schedule functionality was not working properly.


Version 1.9.5 - March 10, 2020

  • Added backend Google reCaptcha compatibility for Magento 2.3.x


Version 1.9.4 - February 5, 2020

  • Changed schema.org URL from HTTP to HTTPS for increased security.
  • Code enhancements for increased security. Changed User Group info collection method.
  • Confirmed compatibility for Magento 2.3.4.


Version 1.9.2 - November 27, 2019

  • Added Magento and PHP version in the WeltPixel Developer section.


Version 1.9.1 - October 16, 2019

  • Added Retailer Item ID option for Facebook Open Graph.
  • ConditionType now works with newly created attributes as well. Previously, only the predefined custom attribute could be used for this.
  • Confirmed compatibility with the latst Magento 2.3.3 version.
  • Included the WeSupply Toolbox integration extension - Proactive Notifications Email & SMS, Returns & RMA, Store Locator, Delivery Date Estimate, Logistics Analytics, NPS & CSAT score. Get Free on-boarding and launch within 24 hours.


Version 1.9.0 - July 18, 2019

  • Confirmed compatibility with Magento 2.3.2.
  • Added HTTPS endpoint for licensing process.


Version 1.8.5 - June 7, 2019

  • Small performance improvements.


Version 1.8.4 - April 25, 2019

  • Added PHP version in the WeltPixel Developer Section.


Version 1.8.3 - April 3rd, 2019

  • Implemented a fix for missing static blocks title. CMS page titles are now correctly shown.
  • Confirmed compatibility for Magento 2.3.1.


Version 1.8.2 - January 24, 2019

  • Fix for contact Rich Snippet, proper JSON formatting display.
  • Fix for missing breadcrumbs on Product Pages.
  • Helpcenter adjustment, removed Zendesk iframe and added a simple link to our Support Center in order to avoid any potential conflicts with other admin js added by 3rd party extensions.
  • Fix for multiple rewritten ImageFactory classes, rewrite check validity, rewrite checks optimizations.


Version 1.8.0 - December 8, 2018

  • Compatibility adjustments for Magento 2.1.16/2.2.7/2.3.0.
  • PHP 7.2 compatibility added.
  • As Magento 2.3 comes with major core changes, we have provided a different set of files in order to achieve the best performance on each version.


Version 1.7.5 - October 24, 2018

  • Added detailed error messages for invalid licenses for an easier identification of the cause.
  • License improvements, added *.magento.cloud as a valid test domain for Enterprise Cloud environments. Now both ‘magentosite.cloud’ and ‘magneto.cloud’ can be used for testing purpose with the production domain license.


Version 1.7.4 - September 25, 2018

  • Added meta description option.
  • Admin menu styling to fit screen size 1366px.
  • Fix for production mode with merged JS - missing color pallet display now fixed.


Version 1.7.3 - August 23, 2018

  • License improvements, adding *.magento.cloud as a valid test domain.


Version 1.7.2 - August 2, 2018

  • Adding organization name fallback to store name.
  • Fixed admin random logout issue.
  • Licensing improvements, allowing 3 letter domain as valid domain.


What's new in v.1.7.1 - July 11, 2018

  • Compatibility with Magento 2.2.5 both Open Source & Commerce Cloud B2B.
  • Added domain.test & [any_subdomain].domain.test to the list of valid urls for staging/development environments. Added domain validation with port number included for licensing purpose.
  • Added licensing compatibility with Magento B2B.


Version 1.7.0 - July 5, 2018

  • Image uploader optimization.
  • Added option to enable/disable WeltPixel admin notifications.
  • Show store and server related information under debugging tab: Magento Mode, Magento Edition, Server User, Magento Installation Path, Current server time, Latest cron jobs.
  • Added licensing, license key needs to be generated under weltpixel.com account for purchased product, based on domain name and added under your magento installation.


Version 1.6.4 - May 16, 2018

  • Compatibility with Magento 2.2.4, logger broken reference fix, changed to rewrite from plugin.


Version 1.6.2 - March 23, 2018

  • Remove ‘Item condition’ attribute group assignment for Pro version.
  • Fixing view_preprocessed file issue for Pro version.

Version 1.6.1 - March 8, 2018

  • System log broken reference error fixes.


Version 1.6.0 - February 21, 2018

  • Removed magento duplicated product schema if WeltPixel Rich snippets schema is enabled.
  • Upgraded schema and removed error for non existing reviews.
  • Upgraded schema and removed error "The review has no reviewed item specified."
  • Added possibility to select the attribute used for SKU structured data.
  • Documentation updates.

>>> Released Pro version:

  • Added Reviews (Author, message, review name, date, rating).
  • Added Item Condition - New / Damaged / Refurbished / Used.
  • Added Breadcrumbs - website hierarchy structured data.
  • Added Sitelinks Searchbox - expose your search box in Google Search.
  • Added Rich Snippets Logo (Use store logo or upload new logo).
  • Added Corporate Contact - structured data for company contact.
  • Added 10 Social Profiles - display your social profiles in search results.
  • Added GTIN - product GTIN code structured data.
  • Added MPN - product MPN code structured data


Version 1.5.8 - January 12, 2018

  • Added version control for installed WeltPixel modules, including latest version check.
  • Magento default schema removal if WeltPixel rich snippets is enabled.


Version 1.5.7 - December 14, 2017

  • Added Support Center functionality in Magento Admin.
  • Added Debugger functionality, checks for rewrites and points potential issues.
  • Adding facebook graph warning fixes.
  • Adding fb:app_id meta tag and admin option posiibility as well for fb open graph.
  • Removing magento default schema.org pricing if google cards enabled, wrong price display fix.
  • New admin option: Possibility to select Price Including or Excluding taxes if both prices are displayed.
  • Configurable products price fix.


Version 1.5.3 - September 20, 2017

  • Checked compatibility with Magento 2.2 and PHP7.1 - all ok, updated composer.


What’s new in version 1.1.2 - May 16, 2017

  • Added translations files under /i18n/en_US.csv.

What’s new in version.1.1.1 - March 20, 2017

  • Added New Twitter cards admin options: Summary Card, Summary Card with Large Image.

What’s new in version.1.1.0 - 22/11/2016

  • Composer.json dependency updated to backend 1.0.3 instead of master
  • Description and name slash error fix

What’s new in version.1.0.5 - 03/10/2016

  • Update composer.json dependency to backend 1.0.3 instead of master

What’s new in version.1.0.4 - 13/09/2016

  • Fixed compilation dependency issue

What’s new in version.1.0.3 - 02/07/2016

  • Added admin notifications

What’s new in version.1.0.2 - 08/06/2016

  • New feature: Rich Snippets
  • New feature: Facebook Open Graph
  • New feature: Twitter Cards
  • New feature: Pinterest Rich Pins

What’s new in version.1.0.1 - 05/06/2016

  • Removing the unnecessary dependency
  • Exception namespace error fixed
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